With plus-size models calling out Victoria's Secret for its lack of body diversity and brands taking vows against Photoshop, you would hope that folks would know better than to advertise with body-shaming methods. But unfortunately, that wasn't the case with online retailer Wish. As Metro reported , Wish. Rather than, you know, featuring a plus-size model wearing the tights, the website decided to have a thin model put her entire body inside the plus-size garment. Obviously, this is extremely problematic for many reasons. Namely, the website is mocking and shaming plus-size individuals by using thin models' entire bodies to model the product, as if to emphasize the tights' size.
An online store is using thin models to advertise plus-size leggings — and people are furious
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Twitter users have been whipped into a frenzy over the last couple of days when news broke that a shopping site used skinny models to advertise plus-size tights. Wish, a San Francisco-based shopping app that sells unbranded clothing, accessories, electronics and various other household items directly from China, posted a listing for plus-size hosiery that features a skinny model wearing the tights and pulling the waistband over her torso to indicate how much they stretch. The fact that a PR team, marketing team, photographer, and models thought this was okay is beyond frustrating.